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About Us

 “The individual women we are and the women around the world who inspire us.”

51 North London is a womenswear label founded by two women, Julie and Alejandra, who come from American and Spanish roots, but now call London their home. They both have backgrounds in finance, where they are balancing their careers and families with establishing the 51 North brand. Their combined strong work ethic and inclusive nature are the driving forces behind the brand.

Their vision was to develop a brand that combined the qualities of the London lifestyle they enjoy, unapologetic fashion, amazing music and thought-provoking art, with the needs of the 51N girl.

A 51n girl is hard working and dedicated. She is committed. She is passionate. She is empowered and empowers others. She is inclusive. She is fun. She is wild. She is ageless. She brings her whole self to everything she does. She is all-encompassing.

Julie and Alejandra are constantly inspired by the achievements of these wonderfully talented women who all share the same spirit and enthusiasm towards their goals. It is with these women in mind that they create beautifully made and versatile pieces which are effortless and chic. Their clothes are thoughtfully made by small manufacturers and they buy fewer, longer lasting items that can be dressed up or down to give you a flattering, comfortable and luxurious look whatever the occasion.

A 51n girl is hard working and dedicated. She is committed. She is passionate. She is empowered and empowers others. She is inclusive. She is fun. She is wild. She is ageless. She brings her whole self to everything she does. She is all-encompassing.

Julie and Alejandra are constantly inspired by the achievements of these wonderfully talented women who all share the same spirit and enthusiasm towards their goals. It is with these women in mind that they create beautifully made and versatile pieces which are effortless and chic. Their clothes are thoughtfully made by small manufacturers and they buy fewer, longer lasting items that can be dressed up or down to give you a flattering, comfortable and luxurious look whatever the occasion.

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